November 16, 2024

Design Class: Personal Logo Project

In their recent design project, Design Class students explored the art of identity marks by creating personal logos. Following a unit on corporate design, which included an in-depth look at Lettermarks, Logos, and Combination Marks, students watched a documentary on Sender LLC, a renowned Chicago-based brand development firm. Inspired, they sketched multiple name variations for each logo type, eventually focusing on crafting a unique Combination Mark—blending their name with a symbolic image. Using ink and chalk, they added smooth gradients and artistic effects to bring their designs to life. The class’s creativity shines through in the impressive final pieces displayed below!


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